1 Director of Travel and Tourism; Estimate of Return on Investment for Promotional Programs. Amend RSA 12-O:15, VI to read as follows:

VI. Conduct research to measure the effectiveness of promotional programs .

2 Travel and Tourism Development Fund. Amend RSA 12-O:16, II to read as follows:

II. The commissioner shall prepare an annual report to be presented no later than December 1 of each year to the governor and council, the fiscal committee of the general court, the president of the senate, and the speaker of the house of representatives. The report shall detail the specific activities supported by, and expenditures from, the fund during the past year and shall additionally detail the activities of the travel and tourism revolving fund established in RSA 12-O:13 .

3 Effective Date. This act shall take effect 60 days after its passage.

1 Director of Travel and Tourism; Estimate of Return on Investment for Promotional Programs. Amend RSA 12-O:15, VI to read as follows:

VI. Conduct research to measure the effectiveness of promotional programs and provide an estimated return on investment (ROI) for all promotional programs exceeding $10,000, with an explanation of how the ROI was calculated .

2 Travel and Tourism Development Fund. Amend RSA 12-O:16, II to read as follows:

II. The commissioner shall prepare an annual report to be presented no later than December 1 of each year to the governor and council, the fiscal committee of the general court, the president of the senate, and the speaker of the house of representatives. The report shall detail the specific activities supported by, and expenditures from, the fund during the past year and shall additionally detail the activities of the travel and tourism revolving fund established in RSA 12-O:13 and the effectiveness and return on investment for promotional programs identified inRSA 12-O:15, VI .

3 Effective Date. This act shall take effect 60 days after its passage.